Combined Tyres & Autocare recently moved into a brand new purpose built depot in Winsford, Cheshire. They were not only looking to get the business visible online with their first ever website but also wanted a way to shout about their fantastic equipment and facilities which is some of the best in the industry.
The company operate a fleet of mobile tyre vans which have recently been rebranded, and the new website was designed in line with this new branding.
The site is due to be completed in March 2012 and features:
- Home Page Slider
- Social Media Sharing Buttons
- Search Engine Optimised Content
- Interactive Map
- Custom Images Including Tyre Track Background
- How To Section With Car Care Advice
With a need to compete more effectively for repeat business Combined Tyres will also be using the MOT-Go system to provide customers with a year reminder encouraging them to come back for their next MOT test or service. An integrated sign up form will also be added to the website’s sidebar in the near future so that online visitors can sign up for a free reminder without even visiting the depot.
The website also contains a seperate section for commercial customers whose needs are very different from those in retail. It was then possible to add content to the site which was more specific to these groups, therefore improving the overall scope and reach of the site.
The most important points on each page including price, quality and brand choice have been emboldened on each page to allow the key selling points of the business to stand out and encourage the reader to phone in for further information and a quote.